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Nov 15

E587: Your Online Presence

What does the internet say about your organization?

  1. In the current times, the internet is important
    1. Everyone is online
    2. You will be searched
    3. People look to the internet before making decisions
  2. How do you show up?
    1. What are the Google results
    2. What does your website say
    3. What about directory profiles
    4. Social media
  3. Take control of your online resume
    1. You must have an updated website – keep it current
    2. Are you listed in all the directories that you clients will look to
      1. You don’t need to advertise or pay for the listing (unless that’s part of your plan) – just make sure your profile is correct
    3. Are you on social media channels
      1. The musts:
        1. Facebook Page for your Business
        2. Linked In Profile (can be individual)

 

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