Set effective goals to guide your actions.
- Importance of goals
- They give meaning to your actions – the why
- Guides your effectiveness
- You can ask is this moving me closer to my goal?
- Provides the measurement for tracking
- Types of goals
- Generic – I want to grow my company
- Smart – I want to increase revenue by 10% in 2016
- Reach – I want to double my revenue and profits in 2016
- Setting and writing effective goals
- They must be inspirational – to everyone
- You must be clear about the outcome
- Write them in statement form that includes the outcome and the actions to get there
- We (insert outcome statement) because we (actions statement).
Examples:
We maintain a steady revenue of $5 million annually with steady growth as a result of our effective marketing and exceptional customer retention.
We win 65% of all project proposals because we are the leader in our niche and focus on projects that want us.
Don’t wait to reach lofty goals to celebrate your successes.
- Goals and intentions can get us down
- Missed goals equal pain so we tend to not chase them
- We want instant gratification and when we don’t get it we quit
- We beat ourselves up for not reaching a goal
- So to avoid all this pain we just make excuses
- Focus on the actions and you can surpass any goal
- Do the tasks that will get you closer to your goal
- Take the necessary action consistently
- Reward the effort
- Cause for celebration
- We are on a journey and we must enjoy it so celebrate your actions
- Don’t wait until you reach a goal to recognize your success
- Success is doing the things you need to do every day
- Celebrate the actions/achievements of each week
- Every Friday / Saturday sit down and write out what your achievements were for the week
- Summarize all things you set out to do and completed and worked on
- Write down the effort you put in
- Then celebrate the effort
Take the time every week to perform this review and you will bust through all your goals in 2016.
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