The best sales force is completely free, just engage them.

1. Sales and marketing is a huge part of our business
   1. We spend money on advertising and lead development
   2. We spend time seeking out opportunities
   3. Are you taking advantage of the best sales force available?
2. Word of mouth is the best form of advertising there is
   1. It creates instant credibility
   2. It builds relationships with none exist
   3. Referrals put you in the driver’s seat
3. Build up your word of mouth
   1. Over promise and over deliver
   2. Make customer satisfaction a priority
   3. Create raving fans of your work