Do your project teams support your Unique Selling Proposition?

1. Your UPS should define you project management style
   1. We have to deliver on our promise
   2. Project teams are the frontline of that delivery
   3. They handle the majority of the interaction with your clients
2. Do your processes and procedures match your USP?
   1. What systems do you use? How do they support your USP?
   2. Do your procedures fit?
   3. Review your current processes and procedures and determine how you can enhance your USP
3. Your teams deliver the product so make sure they are delivering the right stuff
   1. Do your teams know your USP?
   2. Do their actions support the USP?
   3. Educate your teams on the USP
   4. Get feedback from your clients