Your proposals say a lot about your company, be sure to send the right message.

1. Send a good message
   1. Create a standard, branded format with logos, etc.
   2. Make it clear and concise
   3. Provide what you will deliver and what you expect
2. Create a template to work with
   1. Start with a cover letter
      1. Explain why they should work with your firm
   2. Provide a scope of work
   3. Provide the basic terms
   4. Add additional items that may be necessary for your business
3. Some additional tips
   1. Write in a 6th-grade level – don’t get too complicated
   2. Use common terms
   3. Attached additional information as necessary
   4. Let them know how to get answers

So dust off your proposal format and give it a tune-up.