Our journey to success requires contniued execution and refinement.

1. Execution
   1. This is how we deliver our product
   2. The things we do day in and day out
   3. How well we do what we say we will
2. The next step is to learn from what we do – Check/Study
   1. Keeping track of how you perform
   2. Learning where improvements can be made
   3. How well does your firm deliver
3. Refinement is going through what you learn and making adjustments
   1. Use your leasson learned to make improvements
   2. Get feedback from customers
   3. Get input from your teams on how to do it better

4. Review each area in terms of:

   1. Do you get an “A”?

   2. Will the current level support next year? 3 years? 5 years?

   3. What would the ideal performance look like next year?

      ,

      3 years? 5 years?