Social media is becoming the leading place for people to learn about your business. Get on it!
This is the final episode of our social media mini-series. Today we recap what we talked about.
- Why people use SM
- Connect with brands
- Get feedback from others – influencers
- Learn about things, get knowledge and stay current
- Key Objectives
- Share knowledge to build trust
- Engage to build relationships
- Support customers to elevate the experience
- Dos and don’ts
- DO: Take advantage of social media – get on and engage
- DON’T: Just brag and ask people to hire you – remember to Jab
- DO: Go where your customers are
Social media is here to stay and it is the future of search. Get on board or get left behind.
Key Questions:
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Are you using Social Media?
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Are you in the right places? Saying the right things?
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How can you improve?
Take-Action Items:
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Get on board – pick a platform and jump in
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Engage – don’t just lurk, engage
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Build relationships