Share your knowledge on social media to boost your brand’s credibility.
In part 4 of the mini-series, we are going to discuss the first objective which is sharing information. This is the foundation for growing your social media presence.
- Develop content and curate
- Start a blog / website
- Curate other people’s content
- Make sure it’s relevant to your target audience
- Platforms
- Use WordPress for an easy blog platform
- Use other SM platforms to tell people about what you write
- Make sure the talk matches the platform
- Learning – just get started and learn along the way
- Don’t worry about who is going to listen – just post
- There is plenty that you can share that people want to know – don’t get too worried
- Keep at it – this takes time, but people will find you
Sharing knowledge is the foundation of social media and you first step to building a solid following.
Take-Action Items:
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Start producing content
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Get on SM platforms and start a conversation