Sales

Social Media Brand Building Versus Sales

“Use social media to build your brand and trust.”


In today’s episode, I discuss how we should be using social media to build our brand.

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Be Selective, But Do Not Stop Selling

“Even in our busiest times, we can’t lose focus on selling.”

In today’s episode, I discuss keeping a focus on our sales efforts even when we are busy.

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Systems for Marketing, Sales, and Estimating

“Sales and marketing systems allow us to target the right customers and sell higher-margin projects.”

In today’s episode, I discuss business systems related to marketing, sales, and estimating.

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Keep Marketing to Existing Customers

“Our biggest potential client base is often left to chance.”

In today’s episode, I discuss the importance of making sure we continue to market and build relationships with our existing customers.

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Build Your Network Without Expectations

“Trying to build a network while keeping score is a losing battle.”

In today’s episode, I discuss networking without expecting something in return.

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Is Your Content Marketing or Selling? They Are Not the Same Thing

“A big mistake that I see many contractors make is thinking they are marketing when they are actually just selling.”

In today’s episode, I discuss the difference between marketing and selling and why it matters.

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8 Parts to Add to Your Proposals to Stand Out

“Presenting a thorough proposal lets your clients know you mean business.”

In today’s episode, I discuss 8 parts to consider adding to your proposals to help win the work.

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Submit the Best Proposal Every Time

Outshine the competition by delivering a better proposal.”

In today’s episode, I discuss putting effort into the proposals that we present to our potential clients so we can trump the competition.

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Use a Project Calendar to Help Close Sales

“Getting customers to sign the contract can often be the hardest part of the sale.”

 

In today’s episode, I discuss using a company-wide project/resource scheduling calendar to help close the deal with the clients.

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Leveraging Networking Opportunities the Right Way

“The best networkers understand the value of giving to the network.”

 

In today’s episode, I discuss how to get the most out of networking opportunities.


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